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https://doi.org/10.33936/rehuso.v2iESPECIAL.1005Palavras-chave:
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Referências
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Yeniyurt, S., Henke, J. W., & Yalcinkaya, G. (2014). A longitudinal analysis of supplier involvement in buyers’ new product development: Working relations, inter-dependence, co-innovation, and performance outcomes. Journal of the Academy of Marketing Science, 42(3), 291–308. https://doi.org/10.1007/s11747-013-0360-7
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